How to Do Keyword Research for SEO: Everything You Need to Know
Search engines have been minimizing the importance of keyword relevance signals for ranking for many years. It’s a fact that keywords are no longer necessary[...]
Etiqueta: Cost Per Click
6 Reasons Why Your Paid Search Strategy Must Include Bing Ads
When most marketers think of PPC, they think of Google AdWords. While AdWords is a great platform to work with,[...]
15 SEO Chrome Extensions You Can’t Live Without
There are tons of features that make the browser so popular, but some of the Google Chrome extensions are arguably[...]
6 Adwords Copywriting Tips That Will Grab Anyone\’s Attention
Sometimes, writing ads for Google Adwords sucks. We all hate it. It feels nearly impossible to fit a compelling offer into[...]
3 Advanced AdWords Features for a Smarter Keyword Bidding Strategy
Do you ever set the max cost per click (CPC) for keywords only to sit back and wonder whether or[...]
PPC vs. SEO: What\’s Best For Your Business?
April 12, 2018 3 min read Opinions expressed by Entrepreneur contributors are their own. When you own a digital marketing[...]
The Top 20 Most Expensive Keyword Categories in Google AdWords
How does Google make its money? On the heels of Google\’s blow-out Q2 2011 earnings announcement last week, we wanted[...]
The Ultimate SEO Tool: Ubersuggest 3.0
In 2018, I promised you I would release a better version of Ubersuggest for free, and I did that. But[...]
How to Get 10X more Leads From AdWords Without spending 10X More! | Powered by Search
The median conversion rate for the pay-per-click industry is 2.35%. What if I told you that you can get 10x[...]
Google Keyword Tool: How To Use The Keyword Planner For AdWords
The best keywords in your industry are too expensive. Sure, it’d be nice if you could just bid on those[...]
How to Use Google Adwords | The Ultimate Beginner\’s Ebook
Getting Started With Google Ads:A Beginner\’s Guide To Best Practices Learn the value of Google\’s best practices and how to[...]
10 AdWords Extensions You Should be Using (But Probably Aren’t)
So, you’re running an AdWords campaign. And your results are varied at best. One day, your PPC efforts might bring in[...]
Google or Bing (or Both?) Which PPC Network is Worth Your Time and Money
Google dominates when it comes to search engine traffic, making it easy to find people interested in your products and[...]
What Is Google AdWords? How the AdWords Auction Works
This Infographic is Property of WordStream, Inc. What is Google AdWords? What is AdWords? Google AdWords is Google\’s advertising system[...]
9 Most Important PPC Metrics You Should Be Tracking
To know how successful your PPC Campaigns are, you use KPIs. And, when you measure your performance appropriately, you wind[...]